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What's On & Expat - Philippines

October 14-20,  2007     
 

 

MURRAY HERTZ

“One price for all”
Says Long-time Hotel Manager

Editorial &
Publishing Consultant
 

  Murray Hertz

President &
Managing Director
 

  Butch C. Bonsol

Editor
 

  Agnes M. Abrau
 

Managing Editor
 

  Francesca L. Ortigas
 

Associate Editors
 

  Carmencita Acosta
C. Jude Defensor
Jacqueline L. Ong
 

Writer/Reporter
 

  Richard A. Ramos (Cebu)
 

Account Executive
 

  Vicky Araneta-Linsangan
 

Credit & Collection
 

  Aldi Lozano
 

Circulation Staff

  Narciso Lorete

WHAT’S ON & EXPAT is published weekly by
Expat Communications, Inc.
Suite 415 Manila Bank Building
6772 Ayala Avenue Makati City
Telephone Nos: (02)840-2996 • 812-0987 Fax No: 840-2988
Email: expat@pldtdsl.net
whatsonexpat@yahoo.com
Cebu Mailing Address: MJ. Cuenco Avenue
cor. C. Mina St., Mabolo, Cebu City
Telefax: (032) 412-8000
 


European... from page 1

tour operators now feature other destinations such as Cebu, Boracay, Bohol and Palawan for a better heterogeneous outlook of the entire country. Our target is more on the Western Europeans consisting of Germany, France, Spain, Italy and the Scandinavian region, since these have been proven to be our most lucrative markets, Jarque detailed.
   In Moscow, the event was the Leisure and Travel Fair which won the “Best Marketing Support” award for the Philippines where Cebu was well represented through its stakeholder-establishments.

                 Backpackers Reign
     The tourism official also agreed that the backpackers outweigh the tour groups as the largest contributors to the tourism industry since the former stay much longer, travel more often and always patronize the sari-sari stores and small-scale establishments in the rural areas—leading to more income opportunities for the locals.
   Another advantage for the backpackers is that they do not seek fancy amenities or five-star accommodations since they do not have much need or budget for such facilities. Instead, they look for modest and clean surroundings since the rooms would be utilized only for sleeping purposes.
    Fortunately, such rooms may be found in big numbers among the less expensive pension houses, Special Interest Resorts and even homestay programs benefit immensely from their intended markets which usually seek no-frills accommodations. “Dive enthusiasts also spread the word to their fellow divers regarding little-known but attractive dive sites. They also don’t care how long they travel as long as they get quality dive sites in the end. Unlike the typical beachgoer who prefers only a half-hour ride from the airport and hardly shares great beach finds to his or her counterparts,” he disclosed.
    Jarque also observed that present queries now center on the readiness of the rooms and hotels, instead of previous questions focusing mainly on the peace and order situation in the place. This indicates a high level of visitor confidence and maturity on the locale itself, he said.

    OUR DOUBLE PRICING ITEM is getting a lot of attention. Says Philippe Bartholome; the GM of Fridays resort in Boracay: “I’ve been fighting this insidious practice for many years. I have one price at Fridays for Filipinos or foreigners. It gives the Philippine tourist industry and the country in general, a very bad name.” Continued Philippe: “How would Filipinos feel if they walked into a restaurant or hotel and saw a sign in the window: ‘Foreigners – 20 percent discount on all prices.’ (They’d probably toss a rock through the window and who could blame them?) Or in reverse: ‘Filipinos – 20 percent discount on all prices.’ Either way it’s blatant discrimination and in the end you lose business over this antiquated thinking.” Philippe also reminded me that even the government used to think that way. If you recall the long-gone Nayong Pilipino attraction near the airport, you’ll recall they had a sign right in front of the cashier’s booth: “Foreigners USD1.00. Filipinos PhP10. Grrr! That really angered a lot of visitors. Yeah for Philippe. More like him.
 

* * *

  SOME DEFENDANTS OF DOUBLE PRICING crowed that it’s only fair because Filipinos earn less than expats. Not a valid excuse, says I. Expats working in this country end up getting the same discounts by showing an ACR proving that they are residents of the Philippines. Even if they earn more than Filipinos, they still get the discount. Simply put, if everyone based prices on people’s income, the world economy would be in a chaotic situation. We all earn different amounts of money, so does that mean you have to fit your prices to each customers income? Why penalize someone because they may have worked hard to earn that income? Businesses have a commodity to sell and they put a value and price on that commodity. It should not matter who buys it, but only that someone does. Those who can afford it can pay it and if not, just cannot avail of it. If the Philippines wants to be competitive in the world tourism industry, they must put an end to the practice of discriminatory double-pricing. The fact that many customers have said loud and clear that they would not return to or patronize a business with this practice should be enough incentive for a businessman to stop doing it.

 

* * *

  PEEPING IN KEYHOLES: Tita Trillo, the power behind Titania Wines and La Vigne Restaurant off on a one month sabbatical to France and – naturally – a visit to zee vineyards… So who’s holding the reins in her absence? Her no. 1, Maricar Avellano, that’s who… My hands still ache from shaking so many hands at the recent Fuego party at Rockwell. Ran into Simon Halley, former editor of the Foreign Post, now CEO of a hot new online magazine called my Philippines online community. Check it out on www.myPH.com.ph… And then

there was Richard Ostrowski, the exec veep of Concept One, the ANC TV show on ABS-CBN, hosted by Cory Quirino… Don’t run away! I ran into old pal Dr. Ricky Soler who was proudly admiring his daughter who was performing on stage as a serious Flamenco dancer with a serious and talented Flamenco dance group…Lourdes Senn was there. Remember Lourdes? She was the managing partner in the old La Tasca Restaurant and San Mig Pub in Greenbelt and now runs a successful food catering business…Babe Romualdez, impeccably dressed, as always, stood out in the huge crowd. Babe is the famous Philippine Star columnist and the CEO and publisher of People Asia Magazine.
 

* * *

  HOW SMART ARE YOU? Well, sit on this one for awhile: Did you know that 23 percent of all photocopying machines faults worldwide are caused by people sitting on them and photo copying their buttocks. I swear. That’s a factoid…Okay then. Would you be surprised to know that Charlie Chaplin once won 3rd prize in a Charlie Chaplin lookalike contest? I know I was…Go ahead and if you can handle this one, amaze your friends, if you have any left after you ask them to repeat this: “The sixth sick sheik’s sixth sheep’s sick.” Don’t feel bad. This is said to be the toughest tongue twister in the English language…
 

* * *

  THEY’RE BACK! “Who are they?” you ask. They are the folks who just reopened the old (but a new version) New Orleans Restaurant that held shop at Greenbelt in Makati for so many years. And where are they, you want to know? Just opened and now running at Fort Bonifacio High Street, just an eyeball’s glance from Serendra and they are the other half (whaddya mean, “which half”) of a twin restaurant, Clawdaddy, the Great American Picnic. New Orleans is highly-themed and you get the feeling you are actually on Bourbon Street in the Big Easy, as New Orleans is so often called. Chef Peter Ayson, fresh from an eating orgy in that famous US city, has brought back some brand new authentic Cajun and Creole dishes from N.O. and has maintained the old popular favorites, like baby back ribs, blackened steaks, fish, oysters, authentic Andouille sausages and all the etoufee’s you can force down your throat. Great outdoor, but climate controlled bar, makes life even better for N.O. customers. Kitchen has many of the old cooking staff and if you’re an old customer, you’ll recognize many of the serving staff and bartenders as well.
 

* * *

MURRAY’S COLUMN CAN ALSO BE READ ON THE INTERNET AT
www.whatson-expat.com.ph
 


                       Choice Dive Sites
    Agreeing with Jarque, Tourism Regional Director Dawnie Roa expressed full confidence that the dive visitors would find the dive sites much to their liking since four of the top 10 dive sites in the country come from Central Visayas. She identified the four choice places as Malapascua and Moalboal in Cebu, Balicasag in Bohol and Apo Island in Negros Oriental. She also expressed satisfaction that more foreign dive operators are setting up shop in Oriental Negros to cater to the growing market.
    PDP Digital Inc. released a few years ago a dive guidebook highlighting these four locales a few years ago, thus serving as a useful reference guide for the dive enthusiasts for years to come. A Japanese edition of the book has also been released.
    Situated 90 kilometers south of Cebu, Moalboal hosts Panagsama Village, home to over 10 dive schools and dozens of small-scale accommodations, restaurants, pubs and retail outlets owned mostly by expatriates. Malapascua, an island situated over 150 kilometers up north in the municipality of Daan Bantayan,
 

 


is known as a little Boracay with wondrous dive sites. Balicasag and Apo Island are also well known for their whale and dolphin-watching tours to the delight of the general public.
    On the topic of upgrading dive facilities and services, Roa replied that only DOT-accredited establishments are allowed to go on overseas sales missions with DOT personnel because her office imposes strict conditions in order for the properties to meet world-class standards and expectations. This will encourage the stakeholders to upgrade their facilities in order to gain the much-needed exposure on the global front and compete more favorably with overseas counterparts, she concluded.
 

 
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